December 27, 2010
Behavioural Targeting
Behavioral Targeting is a hot topic. Still. And it will be in 2011. Promised! Those were the hottest (most read) blog posts of 2010 in the Behavioral Targeting Blog. We thank all readers for a great year 2010 and we will continue to supply you with the hottest behavioral targeting news in 2011. Top 1: Targeting [...]
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January 3, 2010
Behavioral Marketing
Target Marketing can be defined several different ways, but in general it is the practice of gearing your advertisements or marketing efforts directly to a specific group of consumers who would be the most interested in your product or service. While target marketing employs many other components of marketing such as consumer research, behavioral studies, [...]
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