social networks

Targeting Individuals to Catalyze Collective Action in Social Networks

March 16, 2012 Behavioural Targeting
Targeting Individuals to Catalyze Collective Action in Social Networks

This is the summary of an article by Marco Janssen. You can get the pdf of the behavioral targeting article here: Targeting Individuals to Catalyze Collective Action in Social Network. A lot of the challenges that our society faces today are problems that require collective action, such as climate change. It is very important to [...]

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2010 Privacy and Data Security Developments

February 21, 2012 Behavioural Targeting
2010 Privacy and Data Security Developments

This is the summary of an article by Patricia E.M. Covington and Meghan Musselman. You can get the pdf of the behavioral targeting article here: 2010 Privacy and Data Security Developments. The decade ending 2010 is great for new laws and regulations made for protecting online consumers in terms of secure data and privacy. It [...]

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Social Media Marketing Video

January 10, 2012 Behavioral Marketing
Thumbnail image for Social Media Marketing Video

This video from Youtube is about social marketing strategies and how you can use the power of Facebook, Twitter and all those other social networks to drive people to your blog. Perry Belcher also explains why making friends is so important in today’s online business world.

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Behind the Huge Growth of Social Media

November 4, 2011 Behavioural Targeting
Behind the Huge Growth of Social Media

This is the summary of an article by Diego Vasquez. You can get the pdf of the behavioral targeting article here:Behind the Huge Growth of Social Media. Ad spending and social media will grow tremendously over the coming years. By 2015, spending for ads will quadruple since last year’s 2.1 billion dollars, to the new [...]

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